Do You Hear What I Hear?
Music choices in public places can make you stay-or stray
By Staff
As published in: Franchise Times – March 2012
When you enter a hotel lounge, you may use your eyes to check out the furnishings and ambiance—but the background music is a better test of the place’s vibe. If the background music is Sinatra crooning love songs or a string quartet—and you’re in your 30s—you won’t stay long enough to finish your drink, according to Allen Klevens, founder of Prescriptive Music. (more…)
Nation’s fastest growing music branding firm adds hundreds of leading hotels, restaurants and retail clients; its music heard by 4.7 million people daily.
A luxurious lobby entryway. The scent of freshly cut flowers . The taste of a signature cocktail. A cozy, comfortable chair. While each of these alluring sensory experiences is unquestionably accounted for in developing a hotel’s unique design, one remaining sense often goes tragically unnoticed – sound.
In the heart of Uptown Dallas, the
For over 100 years,
Ever been in a restaurant or hotel listening to a mix of music that sets the mood during dinner or a spa treatment? It might be the work of entrepreneur and musician Allen Klevens.
Prescriptive Music is excited to have guests of the New York Marriott Marquis enjoying our playlists throughout their Times Square location. This unbelievable property, in the heart of Manhattan, chose Prescriptive to provide the soundtracks for its bustling restaurants, hip bars and unique revolving rooftop restaurant, The View. In addition, the Marriott Branded playlists, which Marriott Corporation worked with Prescriptive Music programmers to create a sound unique to Marriott, can be heard in the lobby.
We are proud to announce that
Seen as one of the most competitive and effective marketing tools today, music has proven itself to increase and improve businesses. 