Hearing Your Image
From the moment a customer walks through a retailer’s door, an opinion is formed about that store. One contributing factor is from the music played. Music contributes to the overall customer experience and can ultimately determine how long a customer will linger in a store. The longer the linger, the more likely a sale. Music is a highly effective business tool that can drive sales, but it’s crucial that a retailer sets the right vibe. (more…)
Hundreds of bars and restaurants across the country are being
Is this a simple case of dumb money, or the beginnings of a totally new industry? Because for all the collapse and total devaluation being experienced by the music industry, there are still plenty of people willing to gamble. That is, to the tune of roughly $621 million in 2012 alone according to Digital Music News stats, which now turns out to be roughly 1 in 43 dollars committed by the broader VC investment community last year.



Main Course: Musical Menus

