Prescriptive Music» Messaging

Prescriptive Music featured in Dayspa Magazine article – Jan.2012

allen@rxmusic.com — Thu, 12 Jan 2012 00:27:36 +0000

The spa industry pretty much wrote the book on multisensory client immersion, so chances are, you’ve got soothing scents and sights covered. But how’s your music? Sounds play a major role in guests’ subconscious responses to your business, to it’s wise to develop a soundtrack that truly communicates your core message.

Background Music Facts that Business Owners should know

denise — Tue, 15 Nov 2011 00:28:17 +0000

Seen as one of the most competitive and effective marketing tools today, music has proven itself to increase and improve businesses. Music is an experience and ambiance. Music offers added consumer values. Music distinguishes image and company identity. No longer seen as just a product or a simple service, Prescriptive Music is one of the nation’s leading music branding and consulting companies.

Five truths worth remembering for public space business owners include:

People rank music more difficult to live without than television, newspapers and sports.
People have a created a special relationship with music in their everyday lives. Music is undeniably everywhere. Music is the melody that moves people through the day.
Playing the right music in your business makes consumers stay longer.
Music speaks in a way that evokes consumer emotions and connectively. Good music transforms your business to a place to be at and keep coming back to.
Music played in your business affects consumers’ opinion of your brand.
The right music played at the right volume reflects the image your business wishes to transpire. Music controls every aspect of brand representation and public appearance.
Music enhances wellbeing amongst employees in workplaces.
Good music increases productively, happier employees equals happier consumers. Happiness all around.
People think it is important that artists, musicians and songwriters get paid for their music.
People tend to have a negative opinion on unethical businesses. Music is required to be licensed when played outside of personal uses.

Music’s impact on public spaces is not a myth, there are entire truths behind it. Prescriptive Music hits all the right notes by connecting your brand to your specific consumers. With pioneer marketing tactics and a team full of experts, your business’ partnered collaboration with Prescriptive Music is the best bet to get ahead of the game.

Picking the Right Custom Background Music for your Business Background
Protect your business with fully licensed music “Tonight,
Prescriptive Music featured in Dayspa Magazine article – Jan.2012 The spa in

Come visit us at 2011 Ispa Conference & Expo

allen@rxmusic.com — Tue, 13 Sep 2011 21:58:14 +0000

Come join us at 2011 Ispa Conference & Expo
November 7-9 @ Mandalay Bay, Las Vegas.
BOOTH # 709
3950 Las Vegas Blvd. South Las Vegas, NV 89119

This year marks the return of the ISPA Conference & Expo to Las Vegas, Nev. – and we all know things are bigger and better in Vegas! The 2011 Conference & Expo will be no exception. Join Prescriptive Music at Mandalay Bay.

Each year, spa industry professionals from around the globe attend the ISPA Conference & Expo to become more knowledgeable about the industry’s latest products and trends and to gain a competitive edge in the marketplace. With three days of educational sessions covering business strategy, customer service, leadership & management and the spa industry plus exhibitors representing products from all facets of the industry in the Expo.

At the spa industry’s premiere event, Conference veterans and new attendees alike join to reconnect with each other, gain insight and inspiration and celebrate continued industry growth.

For more information visit ISPA

Thank You for a successful 2011 Ispa Show November m
Prescriptive Music featured in Dayspa Magazine article – Jan.2012 The spa in
Background Music Facts that Business Owners should know Seen as on

Thank You for a successful 2010 Ispa Show

allen@rxmusic.com — Mon, 29 Nov 2010 22:13:04 +0000

This November marked the 20^th anniversary of the International Spa Association’s (ISPA) Conference and Expo, where spa owners, directors, managers and suppliers converge to share ideas, products, and tips on where the industry is headed and how to ensure sustainable business practices.

Representatives from Prescriptive Music were pleased and honored to attend the conference, and did so with their own full-color, full-sound display booth and a new concept – the upcoming Vibe Collection, which will ideally be used in spas and hotels.

The conference was a perfect opportunity for Prescriptive Music to firm relations with current clients and make contacts with new Spa owners and managers, and they did just that. After showcasing his company’s booth and networking for 4 days, CEO Allen Klevens anticipates plenty of new clients calling Prescriptive Music to program the perfect vibe for their spas in the near future.

This year the conference took place at the beautiful Gaylord National Hotel and Convention Center in Maryland, where soaring ceilings and grand glass windows overlook the Potomac River. The ISPA Conference ended with an incredible firework display over the river, which for Prescriptive Music symbolized a celebration of the bright future to come. Join some of the most notable spas in the world and call Prescriptive Music to program the ultimate musical vibe for your spa today!

Come visit us at 2011 Ispa Conference & Expo Come join
Thank You for a successful 2011 Ispa Show November m
Prescriptive Music featured in Dayspa Magazine article – Jan.2012 The spa in

Join us at The 2010 ISPA Expo (Booth 537)

allen@rxmusic.com — Thu, 07 Oct 2010 21:00:58 +0000

Prescriptive Music will make it’s 7th appearance at this year’s ISPA Conference & Expo in National Harbor, Maryland. This is the spa industry event of the year and Prescriptive Music will be launching a new product that you will not want to miss. The ISPA Conference & Expo brings together representatives from throughout the spa industry and the world. The 2010 edition is sure to be extra special as it is ISPA’s 20th Anniversary. If you’ve never attended the Conference & Expo or if you are a regular, you definitely don’t want to miss this year’s event. Contact us to make a personal appointment with one of our representatives as our booth is sure to be busy. SEE YOU THERE!

Show hours:
Nov. 15 – 4:30-7:30
Nov. 16 – 9:30-3:30
Nov. 17 – 8:00-3:30

Location:
Gaylord National Hotel and Conference Center
201 Waterfront Street
National Harbor, MD 20745

website: www.experienceispa.com/CelebrateISPA

Come visit us at 2011 Ispa Conference & Expo Come join
Thank You for a successful 2011 Ispa Show November m
Prescriptive Music featured in Dayspa Magazine article – Jan.2012 The spa in

The Fairfax at Embassy Row

admin — Mon, 23 Aug 2010 17:54:30 +0000

Fairfax at Embassy Row is a historic institution in the heart of Dupont Circle in Washington, D.C. featuring 259 rooms and suites with sweeping views of the capital city, coupled with exclusive custom background music from Prescriptive Music both in its lobby and common areas as well as in its fine dining jewel of a restaurant, The Jockey Club.

The atmosphere of the Fairfax’s Lobby is traditional and elegant, with a soundtrack comprised of modern and classic Jazz interpretations. In the equally tasteful Lounge, Prescriptive Music composed a vibe with a modern flair approachable enough for all guests to enjoy as they sip hand-crafted signature cocktails. The musical environment is classy and sophisticated, with a mixture of cool trip-hop, rock and electronic.

The famous Jockey Club serves up a long range of political history along with elegant, colorful plates featuring fresh ingredients and gourmet versions of soups, salads and seafood as well as lighter fare like burgers and sandwiches. The background music provides a relaxing, traditional feel that reflects the deep history of the restaurant and its many famous political inhabitants, bringing guests back to an earlier time of opulence with classic vocal and instrumental Jazz standards from legends a la Miles Davis.

After visiting, make sure to come back and let us know what you think about the music.

Welcome to Fairmont Peace Hotel in Shanghai – China Constructe
Great Music at CasaMagna Marriott Puerto Vallarta Resort On the Pac
Great ambience at BLD Restaurant Breakfast,

The Cheesecake Factory Selects Prescriptive Music To Set the New Vibe of Their Restaurants With Music

allen@rxmusic.com — Thu, 19 Aug 2010 18:05:08 +0000

Specializing in homemade cheesecake and with a menu offering wine, spirits and ranging in variety from pasta and seafood, to burgers and sandwiches, to salads and weight management options, all of The Cheesecake Factory locations have been serving up American favorites for all tastes for over 30 years. Prescriptive Music was chosen by The Cheesecake Factory to build a musical vibe for the guests that is as appealing, varied, and satisfying as the food.
In correspondence with the requests of The Cheesecake Factory and CEO David Overton, Prescriptive Music aimed to create a feel that was laidback, yet fun and inviting. The music programmers at Prescriptive compiled a list of music as eclectic as the variety of cheesecakes offered in the bakery. Try the Ultimate Red Velvet Cheesecake while listening to the velvety voice of Michael Buble. For something a little different, one can indulge in a slice of Pumpkin Walnut Cheesecake while indulging their ears with bouncy Hall and Oates covers by The Bird and The Bee. The background music at The Cheesecake Factory combines smooth and upbeat modern originals with covers and acoustic versions of America’s favorite songs, lending to a vibe that is comfortable, fun, and oh so delicious.

New Music at the Fairmont Pacific Rim

admin — Tue, 23 Mar 2010 21:24:29 +0000

Prescriptive Music has won the Gold Medal for music at The Fairmont Pacific Rim. This world class luxury hotel features 377 luxurious guestrooms and suites, a Willow Stream Spa and two fabulous restaurants located in fashionable Downtown Vancouver at the edge of Coal Harbor.
From the moment you walk into the Fairmont Pacific Rim, the sounds emanating from the hotel will captivate you as you stare at the majestic North Shore Mountains while surrounded by natural inspired materials.
After walking around the historic port or financial district, make an appointment at the Willow Stream Spa a sensual oasis in the heart of the city. Soft fragrance, reminiscent of a dewy forest, welcomes you. The play of candlelight on textured walls and the soothing sounds of fountains juxtaposed by Prescriptive Music’s custom programmed playlists follow you through the spa to caress your senses.
Once done with your maple-butter Coastal Mountain Body Wrap, make some dinner reservations at one of Chef David Wongs culinary masterpieces. If Pan-Asian is your desire, take a table at Oru which is derived from the Japanese word meaning “to fold.” Watch the chef through the open kitchen as you sample sake from the largest sake cellar in the city and take in the customized sounds programmed by Prescriptive Music.

Welcome to Fairmont Peace Hotel in Shanghai – China Constructe
Enjoy the music at the Montage Deer Valley After a lo
Spa Anjali’s new energizing music @ The Westin Riverfront in Colorado Spa Anjali

Kessler’s New Jazz & Lounge Music Collection

admin — Fri, 18 Dec 2009 22:05:34 +0000

Kessler turns to Prescriptive Music once again to add on to their already successful CD collection. The Kessler Collection, is a portfolio of boutique four and five-diamond quality properties located in Florida, Georgia, Colorado and New Mexico. Known for luxurious, art-inspired atmosphere and decor, each hotel is uniquely designed and focuses on providing the highest level of service and attention to detail. The boutique properties feature an emphasis on quality that is designed to entertain guests while making them feel comfortable and at home.

Enjoy the music at the Newly Opened Drago Centro in Downtown L.A.

admin — Wed, 04 Nov 2009 16:25:48 +0000

The much anticipated Drago Centro has opened in downtown Los Angeles. Drago Centro is the new luxury dining Italian restaurant.

The design, developed by Stanley Felderman, of Felderman Keatinge + Associates in Collaboration with Celestino Drago, incorporates the rich experience of Celestino’s Italy into the modern urban setting of downtown Los Angeles. The space was inspired by the urban design of the Rialto Bridge and adjacent market place in Venice and the colors were inspired by the artists, Giorgio de Chirico and Giorgio Morandi.

Prescriptive Music worked very closely with the entire Drago group to develop and maintain a musical background that encompasses all of the fine features of the restaurant. With fine wine, fine food and excellent service, Prescriptive Music has once again added a fantastic client to their growing list.